LAST UPDATED JUNE 30, 2016
Our goal is to provide you with an Internet experience that delivers the information, resources and services that are most relevant to you and your needs. To achieve this goal, part of the operation of the Site includes the gathering of certain types of information about you and our users.
We collect both “personal information” and “aggregated information”. The term "personal information" refers to data that can be used to identify you and/or the company on whose behalf you are accessing and using the Site, including your first and last name, e‐mail address, phone number, company affiliation, physical address and/or certain other personal information. "Aggregated information" refers to general information regarding visitors and users of the Site that relates to use of the Site, for example, traffic patterns, number of visits to certain pages, visits from other web sites or to third‐party web sites linked to the Site, use of particular services and interest in services, information or features of the Site or other parties made available through or found at the Site. We also collect information you provide in your user preferences, to customer support services or customer support calls. We may record your customer support calls for quality assurance purposes.
We are fully committed to providing you with information about the collection and use of personal information furnished by or collected from you while using the Site. It is our standard practice not to ask you for information unless we need it. The primary purpose for collecting your personal information is to allow us to provide you with the requested services, as well as to:
We may also ask your permission to use your information to send you direct marketing messages and communications in relation to the products and services offered by us, our strategic marketing partners, and other trusted third parties and to perform market research (e.g. surveys) to determine how to better serve your needs, improve the effectiveness of the Site, your hotel experience, our communications with one another, advertising campaigns, and/or promotional activities.
We may also analyze aggregated information we process for the above‐mentioned purposes to better understand our customers’ needs, improve our services and the way we operate by analyzing trends and customer behavior cumulatively.
All of our forms and messages will provide an opt‐out option to allow you to elect not to participate in our email lists and future online marketing. Please note that these lists are only used for Hotel purposes or in joint promotions with a trusted partner.
Please do not request any such communications on behalf of an individual or company if you are not authorized to make the request
If information is shared as mentioned above, we seek to limit the scope of information that is furnished to the amount necessary for the performance of the specific purpose.
To enable features at the Site, we may assign one or more "cookies" to your Internet browser. Cookies, among other things, speed navigation through our Site (i.e., “session cookies”), keep track of information so that you do not have to re‐enter it each time you visit our Site (i.e., “persistent cookies”), and may provide you with customized content. A cookie is an Internet mechanism composed of a small text file containing a unique identification number that permits a web server to send small pieces of information or text by means of your browser and place them on your computer's hard drive for storage. This text lets the web server know if you have previously visited the web page. Unlike persistent cookies, session cookies are deleted from your computer when you log off from the Site and then close your browser.
Please be aware that we have not designed this Site for, and do not intend for it to be used by, anyone under age 18. Accordingly, this Site should not be used by anyone under age 18. Pursuant to the Children’s Online Privacy Protection Act, the Site is not directed or intended for children under 13 years of age. We do not knowingly collect or solicit personal information from individuals under 13 years of age and no one under age 13 may provide any personal information to or on the Site. If we later obtain actual knowledge that a user is under 13 years of age, we will take steps to remove that user's personal information from our systems. If you are the parent or guardian of a child whom you believe has disclosed personal information to us, please contact us at email@example.com so that we may delete and remove such child's information from our systems.
We may provide links to a number of other web sites that we believe might offer you useful information and services. However, those sites may not follow the same privacy policies as we do and we are not responsible for the collection, use, maintenance, sharing or disclosure of information data (including personal information) by such third parties. We urge you to contact the relevant parties controlling these websites or accessing their on‐line privacy policies for the relevant information about their data collection practices before submitting any personal information or sensitive data.
Your personal information will be kept in a form which enables us to identify you for no longer than it is necessary for the purposes for which we collected and use your personal information. Your personal information may be retained in certain files for a period of time as required by applicable law and following our data retention policies in order to comply with such financial or legal requirements, to properly resolve disputes or to troubleshoot problems. In addition, some types of information may be stored indefinitely due to technical constraints, and will be blocked from further processing for purposes which are not mandatory by law.
You may request to be removed from our lists at any time. All emails distributed to our lists will contain easy, online access to unsubscribe.
Under California’s “Shine the Light” law, California residents have the right to request in writing from businesses with whom they have an established business relationship: (i) a list of the categories of Personal Information, such as name, address, e‐mail address, and the type of services provided to that customer, that a business has disclosed to third parties (including affiliates that are separate legal entities) during the immediately preceding calendar year for the third parties’ direct marketing purposes, and (ii) the names and addresses of all such third parties. To request the above information, California residents can email us at firstname.lastname@example.org.
Mr. C Beverly Hills
c/o Morning View Hotels ‐ BHI, LLC. 9255 Sunset Boulevard, Suite Upper Penthouse
Los Angeles, CA 90069
Tel.: (310) 277 2800
Fax: (310) 203 9577